AN emotional tribute was paid to the late Diogo Jota ahead of Liverpool’s pre-season friendly with Preston North End

Jota died in a car crash in Spain ten days ago aged just 28 along with his younger brother, Andre Silva.

Diogo Jota of Liverpool F.C. in his team's jersey.

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Liverpool and Portugal winger Diogo Jota tragically died in a car crash aged 28Credit: GETTY
Andre Silva of FC Porto celebrating a goal.

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Jota’s younger brother, Andre Silva, was also killed in the crashCredit: FC PORTO
Alamy Live News. 3BRHJ63 Preston, UK. 13th July, 2025. Diogo Jota of Liverpool on the match day programme during the Preston North End FC v Liverpool FC Pre-Season Friendly match at Deepdale, Preston, England, United Kingdom on 13 July 2025 Credit: Eleanor Hoad/Every Second Media Credit: Every Second Media/Alamy Live News This is an Alamy Live News image and may not be part of your current Alamy deal . If you are unsure, please contact our sales team to check.

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A touching tribute was paid to the late Jota before kick-offCredit: ALAMY
Black and white photo of Diogo Jota in a matchday program.

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Jota and his brother were remembered in the matchday programCredit: Shutterstock Editorial
Liverpool players on the pitch.

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Liverpool players looked in a sombre mood ahead of kick-offCredit: PA
Soccer player carrying a floral tribute in front of applauding spectators.

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Preston skipper Ben Whiteman carried a wreath in honour of Jota on the club’s behalf
A soccer player stands on a field before a crowd; a memorial is visible.

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He laid it down in front of the travelling Anfield faithfulCredit: ITV
Woman singing into a microphone in front of a crowd at a stadium.

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Singer Claudia Rose sang a beautiful rendition of Liverpool’s club anthem, ‘You’ll Never Walk Alone’Credit: ITV

The football world has collectively mourned the loss of the winger, who was a beloved figure at Anfield.

The Merseysiders have paid tribute to their late hero, whose death they described as an “unimaginable loss”, outside Anfield over the last ten days.

And they did so once again before their friendly with Preston kicked off at Deepdale on Sunday.

A touching rendition of the Kop club’s anthem, ‘You’ll Never Walk Alone’, from singer Claudia Rose kicked off the tributes to the late Jota and his brother.

Preston skipper Ben Whiteman paid tribute to Jota on behalf of the club, laying a wreath in front of the 6,000 travelling Liverpool fans to rapturous applause.

A minute’s silence was held after the singing of ‘You’ll Never Walk Alone’ for the players – who wore black armbands – and fans to reflect on the Portuguese’s passing.

And it was impeccably observed by everyone in attendance.

Jota leaves behind his wife Rute, whom he married late last month, and their three children.

Soccer players in red jerseys with heads bowed in a moment of silence.

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Liverpool players looked sombre during the minute’s silence for the late Diogo Jota and his brother Andre SilvaCredit: ITV
Close-up of several men with heads bowed.

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Kop chief Arne Slot and his coaching team were equally as sombre during the minute’s silenceCredit: ITV

Liverpool have touchingly retired the No.20 shirt across all levels in honour of their late fan favourite.

FSG CEO Michael Edwards said: “As a club, we were all acutely aware of the sentiment of our supporters – and we felt exactly the same way.

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“It was vitally important to us to involve Diogo’s wife, Rute, and his family in the decision and to ensure they were the first to know of our intention.

“I believe this is the first time in Liverpool Football Club’s history that such an honour has been bestowed upon an individual.

“Therefore, we can say this is a unique tribute to a uniquely wonderful person.

“By retiring this squad number, we are making it eternal – and therefore never to be forgotten.

“Diogo joined us in 2020, he won us number 20, and he wore – with honour, distinction and affection – the number 20.

“As far as Liverpool Football Club is concerned, he will be forever our number 20.”

Kop chief Arne Slot said the memory of the universally loved Jota will live on.

Scarves of Liverpool's late Portuguese striker #20 Diogo Jota are sold before the pre-season friendly football match between Preston North End and Liverpool at Deepdale stadium in Preston, north-west England on July 13, 2025. (Photo by Oli SCARFF / AFP) (Photo by OLI SCARFF/AFP via Getty Images)

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Scarves with Diogo Jota’s face on them were being sold outside of DeepdaleCredit: GETTY
Liverpool scarves featuring Diogo Jota.

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Several of the travelling Anfield faithful wore scarves in memory of the late JotaCredit: REUTERS
Two flags depicting Diogo Jota at a Preston North End versus Liverpool soccer match.

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Liverpool in attendance carried their own tributes to Jota
Liverpool football fan banner with player image and "You'll Never Walk Alone" text.

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Diogo Jota of Liverpool celebrates a goal.

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Liverpool have honoured their late winger by retiring his No.20 shirtCredit: SHUTTERSTOCK

The Dutchman said: “We will always carry him with us in our hearts, in our thoughts, wherever we go.

“Maybe especially in difficult moments but in any moment we are here.

“We will carry him with us in our thoughts and in our hearts.

“To retire his shirt is the one thing we could, should and have done.”

Slot added: “What I take comfort in is that in the last month of his life he was a champion in everything.

“A champion for his family, which is the main and most important thing, because he got married.

“A champion for his country because he won the Nations League, [with] a country that he cared about so much.

“And of course a champion for us by winning the Premier League.”