Super Bowl, NFL ratings remain dominant

1. The NFL is king when it comes to television ratings. This is not a revelation or enlightening in any way. But a recent statistic shows that not only is the NFL king when it comes to ratings, it’s also a survivor.

With cord cutting becoming more and more prevalent, networks are hemorrhaging viewers for their primetime television shows. Nearly four million households cut the cord in 2019 and another four million households are expected to cut the cord in 2020.

The NFL, though, remains a dominant force. And the dominance is increasing. Look at how the gap has widen between the Super Bowl rating and the rating for the No. 1 show in primetime, via Michael Mulvihill, FOX Sports EVP / Head of Strategy.

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