ENGLAND star Raheem Sterling has been announced as the newest ambassador for global mental wellness and meditation app Headspace.
The 26-year-old football ace has partnered up with the company to break down the stigma around mental health among young people, and also increase education on the value of meditation.
The long-term partnership kicks off with campaign Finding Space, and Raheem will also champion Headspace for Educators – an initiative offering free access to Headspace for teachers and supporting staff across the UK
In addition, the partnership will help provide tools to support young communities up and down the country.
Working together, Raheem and Headspace will demonstrate how meditation not only supports general mental wellbeing, but can also have an impact on performance – increasing productivity and focus, and setting anyone and everyone up to manage life better.
In fact, Raheem revealed that he began to incorporate meditation into his training regime ahead of the UEFA Euro ’20 tournament, which had a positive impact on his mental wellbeing.
Now, Raheem is working with Headspace to create tangible change, providing more access and support for mental wellbeing, in turn helping young people to live more fulfilled, and happy lives.
Speaking about the partnership, the Man City pro shared: “I’m excited to embark on this great partnership with Headspace. Meditation is a practice I have benefitted from greatly as a professional athlete, supporting me in balancing my thinking, focusing, and diminishing external noises, especially during the summer’s UEFA EURO ‘20 tournament.
“There is no doubt that the practice of meditation has enabled me to perform at the highest level consistently. It’s only now that I can see the benefits of such a practice on people of all ages and I’m really looking forward to the difference we can make together in developing the conversation around mental health, educating on tools and resources that can help people manage everyday challenges.”
Raheem added: “COVID-19 has challenged us all, young and old, and it’s a great feeling to be in a position to support people through these challenges.”
Headspace’s VP Marketing, Louise Troen said: “We are proud to announce our partnership with Raheem Sterling. We’ve seen Raheem navigate many challenges throughout his career with such grace and integrity.
“From intense international training schedules and overcoming adversity both on and off the pitch, to being a devoted family man – it’s clear Raheem is committed to Finding Space that helps him to manage all. Hearing that meditation and mindfulness are a strong part of his daily wellness routine has allowed us to come together and create tools to support the next generation.
“We are excited to see the impact and change this journey will bring.”
Headspace was one of the first meditation apps in the world and remains a leader in mindfulness with 70 million user across 190 countries.
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